Le Monde, a leading French newspaper, has officially announced its decision to stop sharing content on X, the social media platform formerly known as Twitter.
The platform was acquired by billionaire
Elon Musk in 2022. This decision is attributed to operational and governance changes introduced since Musk’s acquisition, as cited by the newspaper’s editorial director, Luc Bronner.
According to Le Monde, the dynamics of the platform have shifted, transforming into what they describe as an extension of Musk’s political pursuits.
This transformation has affected the visibility and influence of the content shared by the newspaper on X.
Le Monde previously limited its publishing activities on the platform to mostly automated feeds due to these changes.
However, ongoing concerns about Musk’s involvement in political discourse and the changing nature of interactions on the platform have prompted the newspaper to fully withdraw.
Furthermore, Bronner has advised Le Monde's journalists to refrain from using X, while also expressing a cautious approach regarding the newspaper’s presence on other social media platforms like TikTok and Instagram.
This follows recent contested statements by
Mark Zuckerberg, CEO of Meta, highlighting the newspaper’s vigilance in its social media strategy.
This step reflects broader tensions faced by traditional news organizations in their relations with digital platforms, amid persistent concerns about content visibility and governance globally.